Flexible Packaging

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We discussed how advancing plate technologies play crucial narrow web role with flexible packaging professional Ryan Vest, Global Director of Innovation for MacDermid Graphics Solutions.

Everywhere, it seems, people are drinking coffee- at home, in the office, in their cars and at restaurants. Consumers are estimated to drink approximately 1.4 billion cups per day. Consequently, it's not surprising that coffee reportedly is the most widely used product in the world after oil.

Mars Wrigley has launched Skittles Giants — a larger-than-life, softer-centered version of its much-loved original fruit candies — with brand and packaging identity by Straight Forward Design.

Ampacet has announced the acquisition of LIAD Weighing and Control Systems, based in Israel.

In the busy world of converting, industry professionals can be hard-pressed to stay on top of the most recent developments in the industry. That is why so many return each year to the Converters Expo for a concentrated show that allows them to see the latest converting technology and services.

The power of color is well known, and brand owners use color to engage with customers in many ways. Indeed, research shows that up to 85 per cent of customers’ first impression is based on color alone, and color increases brand recognition by up to 80 percent.

Squid Ink Manufacturing, Inc introduces the SQ-50F fiber laser marking system, designed for high-speed food and beverage, pharmaceutical, cosmetic, parts marking, and other primary coding applications.

As coffee consumption grows worldwide, pouches and bags prove popular despite increasing use of new forms such as pods and RTD bottles and cans.

When Frito-Lay sought to introduce a brand of better-for-you snacks, it identified a group of ultimate influencers to inform its strategy. These influencers were critical to the process from beginning to end and provided direction across the brand’s ecosystem.