Dallas, Texas-based KBA North America has named Preston Neetzel as its new technical sales manager for KBA-Flexotecnica. 

 

With more than 30 years of leadership in the flexible packaging industry, Neetzel has held various sales and general management positions with leading industry converters. His technical knowledge and experience have given him a deeper understanding of the flexographic printing process. 

 

Neetzel will report to Jeffrey R. Dietz, vice president of the web and specialty press division at KBA North America, which oversees flexible packaging in North America.

 

“KBA North America recognizes that the flexographic printing market is an important component to its entire Koenig & Bauer organization,” Dietz says. “Our emphasis to help flexographic printers choose the best equipment, tailored for their specific production needs, but we also want to provide our customers with expanded value beyond the specific equipment we sell and service. By tapping Preston for this important position, we’re signaling to the market our strong investment in personnel and technical know-how to ensure we continue our proactive approach as well as the ultimate customer relationship experience.”

 

Prior to joining KBA North America, Neetzel consulted directly with a variety of North American flexible packaging companies providing operational procedures, efficiency reviews and selection of manufacturing equipment. As plant manager of a wide web flexographic and converting packaging firm, Neetzel oversaw manufacturing and warehouse/distribution, as well as the installation of a new flexographic system. He has worked across different executive and managerial levels including sales, finance, purchasing, production operations and maintenance. Neetzel has maintained his technical knowledge through professional industry training such as seminars and course work.

 

“We welcome Preston to the Koenig & Bauer flexo team,” Dietz says. “His hands-on experience working with all facets of the flexo process makes him a valued resource for both our customers and organization.”