P&G’s Lenor, Unstoppables and Fairy brands will become the first commercial implementations of HolyGrail intelligent packaging in Europe. HolyGrail digital watermarks are imperceptible to the human eye but can be detected by optical scanners at MRFs.
Haney, a global leader in package prototyping, has produced first-of-its-kind sustainable fashion packaging for designer Heron Preston using HP Indigo printing and cellulose-based materials from Futamura.
From beer to household cleaning products, brand owners will be seeking ways for their packaging to add value beyond point of sale. The best brands do this by expanding and enriching consumers’ experience in unique, meaningful and enduring ways. The role of structural packaging has never been higher on brand owners' and consumers’ agendas.
Does your package have what it takes to earn a Packaging Innovation Award? Dow is pleased to announce that once again the search for the world’s most innovative packages is on. This is the third year Dow is the title sponsor and will be assembling an international panel of independent judges from a range of industries.
What Millennials think, say and do will dominate all aspects of businesses for many years to come. The reason? Millennials are putting a significantly higher priority on sustainability than have the generations before them. That is the finding of EcoFocus Worldwide's 2019 U.S. Trends Survey.
In the next year, the consumer packaged goods (CPG) landscape will drastically change as brands evolve their strategies around digital channels, sustainability, collaboration and loyalty. Cutting across each of these initiatives is a need to innovate smarter and faster.
Investors should pay close attention to the potential for store brands to create new winners and losers in retail and CPG, advised Todd Maute, a partner at brand strategy and design agency CBX, during a recent analyst conference organized by Stifel Financial Corp.
In this issue of Packaging Strategies you will find “The Latest Packaging Innovations Changing the Rules,” “The Future of Cannabis Packaging” and “OEE and a Multi-Metric Approach,” along with articles on beauty and alcohol social media influencers, batch vs. continuous and aseptic sterilization, challenger brands bridging ecommerce and retail, and a popular Michigan brewing company who has what it takes to tap into the community.