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Home » Topics » Brand Packaging

Brand Packaging
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Brand Packaging offers insight on how to successfully create strategic branding through package design. When design and packaging work together brands are elevated from a commodity to an expression of a consumers lifestyle. Brand Packaging gives brand owners, designers, suppliers and marketers information on innovation and design by covering topics, trends, news pertaining to consumer packaged goods.

ARTICLES

The Laughing Cow 100 years

The Laughing Cow Celebrates 100 Years with Limited-Edition Packaging

February 23, 2021
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Part of a global celebration, the brand is also partnering with The ComedyCures Foundation to offer a free web experience where fans can share their laughter with those who need it.


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NestFresh Spring

NestFresh Seeks to Become a Bright Spot this Spring with Seasonal Packaging

February 18, 2021
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The egg brand is using the redesign to celebrate spring and attract more customers.


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HEBE LIFE 1

New Authentication Technology Launched on HEBE LIFE’s Natural Supplements

February 17, 2021
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Eltronis’ cloud-based software solution, engage, is designed to enable instant authentication of its products by consumers.


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Raw Sugar Kids

Raw Sugar Living Debuts Clean Personal Care Product Line for Kids

February 17, 2021
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Crafted with a botanical blend and cold-pressed fruits, Raw Sugar Kids is launching in Target stores nationwide.


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Symingtons Mirror Print

Mirror Print Technology Used for Plant-Based Brand

February 16, 2021
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A lidding solution from Chadwicks is producing four different designs printing using eight colors.


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Pearl Milling Company

Aunt Jemima Rebrands as Pearl Milling Company

February 10, 2021
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The long-time producer of pancake mixes and syrups changes its name to Pearl Milling Company, announces annual $1 million commitment to uplift black girls and women.


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Valentine-Themed Gifts with Great Packaging

5 LOL Valentine-Themed Gifts with Great Packaging

Kristin Joker
February 9, 2021
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Perfect gifts for those who despise commercial holidays, refuse to be pressured to find the perfect gift, or have a sense of humor.
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Plastic-Free Deodorant Packaging

Deodorant Packaging Goes Plastic Free

February 8, 2021
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Tom's of Maine Natural Strength deodorants have switched to exclusively paper packaging.


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Absolut Movement Bottle

Absolut Movement Bottle Celebrates and Encourages Inclusivity

February 5, 2021
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The limited-edition vodka bottle features frosted blue glass and an upward spiral design of 16 swirls.


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Ferrara Valentines Day

Ferrara Launches Seasonal Lineup for Valentine’s Day

February 4, 2021
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The company is launching assorted fan-favorites and new treats from BRACH'S, Trolli, NERDS and Mother's Cookies.


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More Articles Tagged with 'Brand Packaging'
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PS January 2021 cover image

2021 January

We ring in the new year with features in the January issue including our Top Packaging Innovations in 2020, customizable e-commerce kits, automating coding changeovers to drive efficiency, motion control advances, tape solutions and beauty care while wearing masks.

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