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Home » Topics » Brand Packaging

Brand Packaging
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Brand Packaging offers insight on how to successfully create strategic branding through package design. When design and packaging work together brands are elevated from a commodity to an expression of a consumers lifestyle. Brand Packaging gives brand owners, designers, suppliers and marketers information on innovation and design by covering topics, trends, news pertaining to consumer packaged goods.
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ARTICLES

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Golden Dough Foods to Debut Two Donut Brands at Sweets & Snacks Expo

May 18, 2022
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Florida-based startup the first to introduce individually wrapped, full-sized yeast-raised donuts with extended shelf life at mass scale. 


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Magnum ice cream and Nails.INC Launch an Indulgent Chocolate-Scented Nail Polish Line Inspired by Magnum ice cream's New Duet Bars

May 18, 2022
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The premium ice cream brand has partnered with celebrity nail artist, Mei Kawajiri to celebrate imagination and authentic self-expression through nail art and ice cream.


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Doritos Partners with Netflix’s Stranger Things to bring fans “Live from the Upside Down” Concert Featuring '80s Musicians

May 17, 2022
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Limited-edition Doritos bags open the portal for access to the virtual concert on June 23.


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GoodBelly’s Convenient Packaging Connects with Consumers

Podcast | GoodBelly’s Convenient Packaging Connects with Consumers

May 15, 2022
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At Global Pouch Forum 2022, Juan Gluth, CEO of GoodBelly by NextFoods, Inc., shares how the probiotic brand’s integration of flexible packaging to its product line increases consumer convenience and ultimately helps drive growth and product innovation for the brand.


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Brand Packaging | New Packages

Toppan Adds Light-Shielding GL-ME-RC to the GL BARRIER Range

May 15, 2022
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Toppan has developed “GL-ME-RC,” a new grade that provides high-barrier performance combined with light-shielding. Expanding the scope of applications for GL BARRIER films, GL-ME-RC is available for markets in Japan and overseas from April.


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Cannabis Design
Brand Packaging | Cannabis Design

Helping a Cannabis Brand Set Sail

May 15, 2022
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Distinctive package design from the creative team at BRIGADE agency sets Ocean Breeze Cultivators from the competitive cannabis category.


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Boxed Water Is Better Reintroduces Fruit Flavors

May 13, 2022
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Customer demands led the company to bring back the fruit flavor options.


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Wesson Oil Gets Brand Renew

May 12, 2022
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This spring debuts the 123-year-old brand's new packaging and "Taste what you love" campaign.


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Black Infusions Launches Dirty Shirley RTD

May 11, 2022
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All natural, adult version of the cocktail deemed to the be the "Drink of the Summer" by the NYT.


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Mystic Labs Expands Product Line with Gummies in Pouch Packaging

May 9, 2022
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 Delta-9 THC Gummies are now available at select retail locations nationwide.


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More Articles Tagged with 'Brand Packaging'
Derek Rathel

Derek Rathel

Derek Rathel is the Vice President of Sales for Foundry’s Design business. As head of sales for design, he works with consumer packaged goods companies across the globe, helping them to achieve their digital transformation and sustainability goals by leveraging Foundry’s suite of 3D design and rapid iteration products

Robert Lockyer

Robert Lockyer is the CEO and founder of Delta Global, a packaging solutions provider for luxury brands. 

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June 7, 2022

Global Pouch Forum

Global Pouch Forum logoFor 25 years Global Pouch Forum remains the event to get the most up-to-date information from experts and network with leaders and innovators who develop, supply, buy or recommend flexible materials including pouches, films and machinery.

June 8, 2022

The State of the Flexible Packaging Industry

Alison Keane returns to Global Pouch Forum to share the Flexible Packaging: State of the Industry report and provide insights on supply chains amidst global pandemic, national election, and how we can all move forward.

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