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Home » Topics » Brand Packaging

Brand Packaging
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Brand Packaging offers insight on how to successfully create strategic branding through package design. When design and packaging work together brands are elevated from a commodity to an expression of a consumers lifestyle. Brand Packaging gives brand owners, designers, suppliers and marketers information on innovation and design by covering topics, trends, news pertaining to consumer packaged goods.

ARTICLES

Forest

Packaging Companies Celebrate Earth Day

Sam Paul Kristin Joker
Derrickteal thumb 200
Derrick Teal
April 22, 2021
No Comments

From projects to initiatives, the packaging industry is out to show that it’s serious about the planet.


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Recyclable Packaging

Coffee Roaster F. Gaviña & Sons, Inc Celebrates Earth Day by Making More Packaging Recyclable Through TerraCycle

April 20, 2021
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To date, that program has kept over 500,000 coffee pods and capsules out of landfills, and more than $10,000 has been raised for charities. 


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Domino rebrand

Domino Sugar Celebrates its 120th Anniversary with a New Look

April 19, 2021
No Comments

Changes include new seals on all products indicating Non-GMO Project verification as well as a how-to-recycle logo.


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Timberline Vodka

Hood River Distillers Launches Pacific Northwest-Inspired Vodka

April 8, 2021
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The packaging was inspired by the iconic Timberline Lodge and a love of the outdoors.


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Forager Project

Forager Project Launches New Line of Organic, Dairy-Free Ice Cream

April 6, 2021
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Forager Project's ice cream offers consumers a dairy-like ice cream experience without compromising taste and environmental impact.


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Made by Nacho Full Line

Cat-Crafted Cat Food Launched with the Introduction of Made by Nacho

April 6, 2021
No Comments

Nacho Flay, cat of chef Bobby Flay, serves as founder of the food line offering premium ingredients and nutrition.


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GALACRYL 89.501.14 1

ACTEGA Launches Dual Cure Soft Touch Coating for Laminate Tubes

April 1, 2021
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The reported world-first aims to be a profit-driving solution for manufacturers of laminate and extruded tubes.


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Pepsi and Peeps

PEPSI Drops Limited-Edition PEPSI x PEEPS Marshmallow Cola for Spring

March 29, 2021
No Comments

The new beverage combines the taste of PEPSI cola with the PEEPS marshmallow flavor.


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Westpak Opinion

How Will Packaging Change With ‘The Return To Normality’?

Seth Hicks
March 24, 2021
No Comments

It all hinges on whether or not consumer habits shaped by the lockdown are permanent.


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Marketing ROI
Brand Packaing: ROI vs Awareness

ROI vs Awareness

Amelia Neate answers influencer marketing’s billion dollar question.
March 22, 2021
One Comment
With 63% of marketers intending to increase their influencer marketing budget within the next 12 months, there is more evidence to showcase just how impactful influencer campaigns really are.
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More Articles Tagged with 'Brand Packaging'
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Packaging Strategies Top 100 Food and Beverage Companies

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Packaging Strategies

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2021 April

We take a look at some of the ways the packaging industry is moving forward with sustainability in this issue. We also cover how one company is dealing with the cardboard shortage, and why some cardboard, namely from pizza boxes, may not need to be tossed into the garbage.

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