Brand Packaging

Mandolé Orchard Debuts Brand Refresh

June 18, 2021

No Comments

The new branding and graphics recall the source of the company’s single-origin nuts and their resulting beverage.

Brand Packaging

Packaging Industry Must Prioritize Strategies for Eliminating Waste

Achieving zero waste takes a partnership, not just a vendor.

Holly Gamage

June 16, 2021

No Comments

Over the past decade, many consumer packaged goods (CPG) companies have vocalized various sustainability commitments, particularly from a packaging perspective.

Direct-to-Consumer Brand Reel Enters Retail with Target Partnership

June 15, 2021

No Comments

The sustainable, tree-free toilet paper will be sold exclusively in more than 200 Target retail stores and Target.com

Brand Packaging

Social Packaging Impact for Brands

As societal and cultural norms continue to evolve, social media has become the epicenter for consumer brands looking to take a stand for their values.

Olga Ivanishchuk

June 15, 2021

No Comments

Spurred by the demands of a fast-growing virtual world, social media platforms have become the first point of introduction for consumers to find and follow their favorite brands or search for the latest trendy product.

Waddington Europe and Produce Packaging Switch to 100% rPET Containers

June 14, 2021

No Comments

Produce Packaging's new containers will be made with Waddington Europe's Eco Blend 100 material that consists entirely of a combination of post-consumer (PCR) and post-industrial (PIR) recycled PET (rPET).