Bobst Success at Interpack Mirrors Its Leading Market Position, Officials Say
For Bobst, it was a premiere participation to Interpack, and it was a very successful one. “We were able to finalise projects, kick-off new ones, foster existing relationships and make new contacts with professionals of the industry,” says Eric Pavone, Bobst business unit web-fed business director.
He also explains the reasons for the great interest in Bobst products: “Not only are we continuously improving the performance of our high-end solutions for mature markets, we are also extending our product offer for emerging markets. Last but not least, our customers appreciate our service capacities that have been expanded significantly over the last twelve months.”
The business unit web-fed of Bobst offers printing presses, laminators, web coating and metallizing lines for flexible materials as well as web-fed folding carton printing and inline converting equipment. Its ongoing commitment to the packaging markets worldwide and the strength of its product portfolio are reflected in the business unit’s 2013 record performance (+ 8.9 percent compared to the already excellent results of 2012).
The F&K 20SIX range of CI flexo presses recorded excellent market penetration in both mature and emerging markets, performing especially well in USA, Mexico, Middle East and China. Solid sales strengthened Bobst flexo leadership also in the pre-print and non-woven segments worldwide.
In the flexible materials gravure printing global market, Bobst maintained its premiership mainly with its comprehensive Rotomec 4003 platform. Strongest sales were recorded mainly in Eastern Europe and South East Asia. Bobst web-fed Solutions in folding carton over-performed against sales targets due to a high level of investments in South East Asia. This reflects the well-balanced positioning of its range of Lemanaci printing lines.
The portfolio of Bobst CL and SL laminating machines made progress in driving compelling sales in USA, Germany and Italy mainly for the high performance duplex and triplex converted products. In special coating, Bobst extrusion coating and lacquering equipment sales are growing for highly customized applications with high added value in Europe and the USA.
Leveraging on the performance of its latest innovative products such as General K4000 and K5000, the range of vacuum metallizing solutions continues to make strong inroads into the converting segment, further consolidating Bobst's leadership in this market sector.
The level of business activity at interpack has provided good evidence that sales should further increase in 2014 despite a challenging business environment and economic uncertainty.
Bobst
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