Packaging of produce optimizes convenience and freshness.
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Packaging achieves food safety and convenience with all
types of food, including produce. While not all fruit and vegetables require
packaging, more options are sprouting in the produce aisle as consumers stress
the importance of convenience and portability.
Baltimore Innovations’ (www.baltimoreinnovations.co.uk)
launch of the Fresh-R-Pax “Fruit-Pop” pouch is pioneering the way for sliced
fresh fruit becoming a portable option. The “Fruit-Pop” pouches are made with
food-safe absorbent technology that allows processors to pack ripe fruit. The
new packs are easy to open, tamper evident and offer extended shelf life
relative to other alternatives in the market.
“Customers have been
asking us to develop a way of packing fresh cut fruit into single-serve
portions, with extended shelf life. At the same time they’ve asked us to keep
the solution economically attractive. We’ve been working on this new Fruit-Pop
pack for a few years, and we’re now happy that it ticks all three boxes,” says
Matthew Valentine, Managing Director, Baltimore Innovations.
But it’s not just convenience that urges packagers to package
produce, the innovative packaging actually helps to extend the shelf life and
in some cases addresses sustainability concerns.
UK retailer Sainsbury’s enlisted the help ofAmcor Flexibles
(www.amcor.com) to create an innovative new packaging format for its fresh
produce that would create a customer experience.
Amcor Flexibles Fresh Produce’s UK-based team worked closely
with Sainsbury’s selected customer base, machinery manufacturers and film
suppliers in order to develop a unique combination of flexible surface printed
film and net, which would run on existing film packing lines.
The netted bags can be found on the company’s British
apples, pears, potatoes and onions. The netted bags allow consumers to see the
different shapes and colors and to touch and smell the fresh aromas of the
But also, the produce bag served another purpose, extending
the life on the produce inside. According to Sainsbury’s website, apples,
potatoes, bananas and oranges are the top fruits thrown out whole due to
spoilage. Knowing that nearly all fruits and vegetables will keep fresher for
longer when refrigerated in a plastic or paper bag, the company created its
produce packaging to help address this concern.
Fruit and vegetables are a must for proper nutrition so it’s
nice to see packagers ensure that produce packaging not only protects the
contents, but also makes getting our “5 (servings) A Day” easier.
Fruit clamshells protect
Clamshells packaging for produce offers protection and
visibility. Highland Packaging Solutions usesOCTAL’s(www.octal.com) DPET™
sheet and then thermoforms the clamshell containers for produce growers to load
their fruit into. OCTAL’s DPET process is more energy efficient and has the
lowest carbon footprint than any PET on the market.
According to Steve Maxwell, CEO ofHighland Packaging
Solutions(http://highcor.com), “Our core business is produce packaging, and in
that world runnability and consistency are crucial to customer satisfaction and
packing house efficiencies. At Highland we rely on Octal for the critical
segments of our business that demand excellence.”
The quality consistency gives the clamshells easy open and
close functionality, visibility and sturdiness that protects the produce.