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Cape Cod Potato Chips Go Pink for Breast Cancer Awareness

Cape Cod Potato Chips Go Pink for Breast Cancer Awareness
October 7, 2019

Cape Cod Potato Chips has released its second annual limited-edition Pink Himalayan Salt & Red Wine Vinegar Potato Chips for Breast Cancer Awareness Month this October.

The brand is partnering with the Susan F. Smith Center for Women’s Cancers at Dana-Farber Cancer Institute, a New England-based comprehensive cancer treatment and research facility, to donate 5% of the proceeds, 12 cents of every purchase, from this limited-edition flavor to benefit cancer research.

“We are proud to further support our New England community by continuing to donate to the world-renowned Dana-Farber Cancer Institute,” said Aaron Torchio, director of marketing for Cape Cod. “This limited-edition offering not only tastes great, but it also gives our fans a great way to become involved in this important cause.”

The limited-batch flavor features tangy red wine vinegar and savory pink Himalayan salt for a truly unique combination. Consumers can find the kettle chips at national retailers including Walmart, Kroger, Stop & Shop and more.

KEYWORDS: chip bags chip packaging limited edition packaging

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