Four-time UEFA Champions League winner, seven-time Ballon d'Or award winner, and FIFA World Cup 2022 Champion takes the brand’s “No Lay’s, No Game” platform to the next level. The soccer great is starring in a new commercial titled “Messi Visits” and appearing on limited-edition Lay’s chips packaging to commemorate the “No Lay’s, No Game” movement celebrating the UEFA Champions League.
Despite the onslaught of better-for-you snacks, the classic potato chip remains a consumer favorite. Kristin sits down with Gene Manwaring to talk about the origin of potato chip packaging in the latest installment of Packaging Past.
The return of Lay's Flavor Swap lineup, including Doritos, Funyuns and Cheetos mashups, along with the brand-new Lay's Kettle Cooked Fritos Chili Cheese.
For the first time in 20 years, Pringles has updated its unmistakable can with a fresh, new look that features bold hues and a clean design, highlighting the snack's flavors and stackable shape.
Lay's® Poppables™ launches limited-edition bags featuring five characters from upcoming "Trolls World Tour" film and bags also feature on-pack code as part of sweepstakes in which fans can win free pair of movie tickets.
Born in the spirit of New Orleans and voodoo healer Marie Laveau, Zapp’s® Evil Eye™ potato chips peer into your soul with the reverie of a mysterious, intense stare.
Lay's first global packaging update in 12 years takes an Insta-worthy approach to flavor. Snap a selfie with Lay's new chip packaging and you could win one year of free chips.
