Inkbrite announced the development of software to create custom branded packaging for independent cannabis growers. Inkbrite's platform supports California growers and manufacturers and plans to expand its reach in the future. Inkbrite says its mission is to make it easy for brands to create compliant packaging.
“While tagging along with a friend at a cannabis conference, I got swept up in the excitement. I thought I could bring my skills to cannabis and invent cooler packaging,” says Laurie Peterson, CEO and founder at Inkbrite. “It turns out the needs for cannabis packaging are more complicated than I thought. I heard of a pre-roll brand who threw out $30,000 in non-compliant packaging, a distributor's warehouse log jammed by packaging that had to be relabeled and a large edibles brand who described navigating packaging regulations as, ‘a total nightmare’. We realized we needed to solve the compliance headache.”