Pride events celebrating equality and inclusivity take place around the U.K. and other countries. And for the past two years, Skittles has "given up" its iconic multicolored candies and packaging, "because during Pride only one rainbow matters."
Majority of Brands Using Flexible Packaging on Some SKUs
May 20, 2019
Flexible packaging is rapidly replacing solid packaging across the globe for all the good reasons – lower manufacturing costs, enhanced supply chain effectiveness, extended shelf life, light-weight, augmented sales, and greater consumer appeal.
In the end, not everything ends up where it should with an online shipment, and there is a lot of waste involved. It’s also a problem Amazon is aware of, and is seeking to rectify by pushing its vendors to use recyclable packaging materials certified under Amazon’s Frustration-Free Packaging program.
Many of the pain points consumers experience with upright bottles are addressed by inverted bottles, but inverted bottles don’t prevent the battle that occurs when the bottle is close to empty.
Hershey's is making it sweeter to share your mood with 25 different emoji options to choose from. Instead of the “Hershey’s” etched into the pieces of a milk chocolate bar, an emoji will be shown in its place.