Why would you dress a ground-breaking formula in last year’s trends? Tailor-making a bottle, compact or tube can take many turns, from a subtle addition of a vogue-ish cap or sheath, to an avant-garde decoration treatment or a new, high-tech dispensing system that will become a benchmark in the industry.
“Beauty is everywhere a very welcome guest,” wrote Johann Wolfgang von Goethe at the start of the 19th century. And already 3,000 years before this, a great deal of time and care was devoted to external appearance.
A look at the many benefits and growth in the segment.
March 7, 2017
As a relatively new technology, digital print has only recently started to seep into the packaging market. But in a short space of time, this new capability has gained immense popularity as those in the packing industry realize its potential for providing seamless and personalized advertising.
Insights on the ways pressure-sensitive label materials can help brands deliver on consumer trends.
February 28, 2017
Consumer purchasing in the wine and spirits marketplace continues to grow, with 2016 being the 18th consecutive year consumption rose in each area year-over-year, according to statistics from the Beverage Information Group.