Technology at PACK EXPO Las Vegas offers solutions for organic and natural brand- a Q&A with Sean Hael marketing and sales manager for Mitsubishi Gas Chemical America.
September 17, 2017
Brand owners of organic and natural foods face particular challenges in keeping their products from spoiling without preservatives and additives. Consumers who buy organic have the expectation of “clean” products that are also fresh and shelf-stable.
Conveyor systems are necessary to automate food processing and food manufacturing plants. Conveyors are a critical element in the facility’s operational efficiency and ultimately, the company’s profitability.
We all buy with our eyes. Research suggests that consumer purchasing decisions are made within five to seven seconds of viewing a product. In a growing and saturated market like confectionery, brands are always looking for innovative ways to make their product stand out from the crowd.
With unboxing videos becoming a serious marketing channel, packaging is garnering renewed attention. Catering for the on-the-shelf appearance is no longer enough, as packaging now functions to communicate with consumers across digital channels, specifically video content.
Whether you’re a newcomer to the world of liquid filling equipment or an experienced user looking to upgrade or change your production line, browsing websites and product catalogues in the search to source a suitable machine can be more than a little confusing.
The dynamic of 'fast fashion', where customers expect to see something new from their favorite brands on an almost weekly basis, has impacted the color cosmetics industry. Even for large companies, the lead time from product development to launch has gone from two years to less than three months.
Organic and wellness products are growing in popularity across the global food and beverage industry and the United States in particular. As consumers become increasingly health-conscious, they are opting for more natural foods that are free of artificial ingredients as well as protein composites like gluten, either for dietary reasons or to align with their changing beliefs as to what constitutes ‘healthy’ foods.
The market for flexible packaging has grown steadily over the last decade, and it is not showing signs of slowing down. The use of plastic in packaging overall has grown 8% since 2012, and bags and pouches have grown 3.5%.
In this issue of Packaging Strategies, we take a look at the packaging robotics industry, learn about some of the latest products to be featured at PACK EXPO LV, sustainability innovation, and much more!