Fox Packaging has introduced flexible packaging options featuring up to 30% post-consumer recycled (PCR) content, reinforcing its commitment to circular and sustainable packaging solutions. 

PCR content gives existing plastic a second life, helping reduce landfill waste and reliance on virgin resin. In the fresh produce industry, incorporating PCR into flexible packaging supports circularity by closing the loop between material recovery and new product manufacturing without sacrificing performance.

Available across select Poly, Combo, and Stand-Up Pouch structures, these PCR options come in opaque and clear films and in 1 lb. to 10 lb. sizes. The Fox Poly and Fox Fresh Mesh Combo bags — popular for potatoes, oranges, limes, and lemons — can now incorporate PCR within the base film component. (Note: The Signature Fox Fresh Mesh material does not currently include PCR content.)

“Adding PCR content is one of the clearest ways brands can show measurable movement toward circularity,” said Iliana Csanyi, Sustainability Manager at Fox Packaging. “Our approach pairs verified PCR content with the technical support and documentation customers need, from visual appearance targets to barrier considerations and performance.”

Each PCR film structure developed by Fox undergoes rigorous testing for strength, seal integrity, and print quality to ensure the same dependable performance as virgin materials. Fox’s R&D and quality teams validate that all materials meet comparable performance and packaging standards before commercial production.

“As brands work to meet retailer and consumer expectations on sustainability, quality shouldn’t be compromised. Our bags stay strong, even with up to 30% PCR,” said Aaron Fox, Vice President, Fox Packaging.

Because PCR supply can be tighter than virgin resin, customers should plan for forecasted lead times. Fox Packaging notes that PCR films typically average about 15% higher in cost than comparable virgin films, depending on grade and market conditions. “Industry demand continues to accelerate as brands and retailers set measurable recycled-content targets and enhance sustainability reporting,” the company notes.

While PCR content supports circularity and reduces reliance on virgin resin, it does present a visual tradeoff: the material may have slightly less clarity than virgin film due to the variability of recycled feedstock. 

Fox Packaging works closely with its resin suppliers and customers to balance sustainability targets with performance and appearance expectations, ensuring that every structure meets the product’s visual and protective needs.

For more information or to request a PCR sample kit, visit foxbag.com