Black Medicine cold-pressed coffee announces switch to consumer-preferred can package. Improved convenience, value will further drive Black Medicine's growth in the RTD coffee category.
Black Medicine Iced Coffee, innovator of the first cold-pressed brewed RTD coffee, is replacing its current aluminum bottles with cans to meet consumer interest in better portability and convenience. There is no change to the coffee beverage, as consumer acceptance has been very strong since the brand launched in 2014, delivering a more robust profile that cold coffee lovers seek.