New bottle marks next step in the Pepsi “Live for Now” marketing campaign
March 28, 2013
Pepsi has unveiled a new single-serve bottle for its Pepsi trademark portfolio including Pepsi, Diet Pepsi, Pepsi MAX and Pepsi NEXT, marking its first design update since 1996. A visual expression of the brand's Excitement of Now positioning, the bottle is rolling out in markets nationwide starting in April in 16-ounce and 20-ounce packaging, with full conversion taking a few years.
Del Monte mixes it up with ‘Occasions’ in combifitMidi from SIG Combibloc
March 28, 2013
Del Monte has brought out a new product range, ‘Del Monte Occasions’, in combifitMidi 1,000 ml carton packs with screw cap combiSwift from SIG Combibloc. The new line-up of fruit-based juice drinks comes in the exceptional varieties Pineapple Mojito, Spicy Tomato and Orchard Zest, and offers a stylish drink that works just as well without alcohol.
Chicken Cock Distilling announces that, after nearly a century hiatus, Chicken Cock Whiskey is back. Inspired by a 157 year-old legacy, Chicken Cock is making a triumphant return to the market with a new look and fresh flavors.
Last year, Fowler Products (www.fowlerproducts.com), powered by Pro Mach and Zalkin sponsored the Application Fundamentals of Aluminum Closures (AFAC) conference, a non-commercial symposium attended by a who’s who of Spirits, Wine, Beer and Soft Drink brand owners.
Nature’s Coffee Kettle is a coffee brewing system for campers, hikers and coffee connoisseurs. Now their updated spouted pouch from Flair Flexible Packaging helps Nature’s Coffee Kettle better communicate their unique brewing method and the freshness of their custom-roasted gourmet coffee.
That first sip of cold beer from an aluminum can or a bottle tastes great, doesn’t it? But don’t you wish there was a convenient way to keep that can colder, longer? Commodore Plastics has the answer with its new Labec® foam label stock, and is targeting both large and small breweries.
Dei Fratelli debuts not from concentrate Truly Tomato! & Truly Veggie! juices
March 13, 2013
Hirzel Canning Company & Farms, a fourth-generation, family owned and operated company and producers of the Dei Fratellli brand, announces the addition of Truly Tomato! and Truly Veggie! Juices to its extensive line of tomato products. Consumers can find the ready-to-drink juices on their grocers’ shelves beginning spring 2013.
Rexam, one of the leading global beverage can makers, has announced its support of the Aluminium Stewardship Initiative (ASI) to develop a global standard for aluminum sustainability. Joining other large producers and consumers of aluminum, Rexam’s action is another example of its industry-leading commitment to sustainability.
Beardwood&Co. and Honest Tea collaborate on new Honest Fizz Packaging
March 6, 2013
New York-based brand and innovation firm Beardwood&Co. has partnered with Honest Tea®, the nation’s top-selling organic bottled tea company, to co-design the aluminum can graphics and outer packaging for Honest Fizz. HONEST® Fizz is a new, naturally sweetened zero calorie soda line sold in slim 12-ounce cans and 6-packs in four flavors: Lemon Limey, Orange Pop, Professor Fizz, and organic Root Beer.
Drink Chia expandes bottle form 8 ounce to 10 ounce
March 1, 2013
Drink Chia, LLC., makers of the all-natural omega-3 superfood drink, recently secured distribution deals with United Natural Foods Inc. (UNFI) and KeHE Food Distributors, two of the largest natural food distributors in the natural market and supermarket channels. The new agreements will immediately expand Drink Chia’s brand footprint throughout Florida, the Northeast, and the Midwest.