Chobani Expands Yogurt Line for Kids
Chobani has expanded its Greek yogurt line for kids. New Chobani Gimmies come in colorful, different packaging styles with fun fruit characters on the packaging signifying the flavor.
Packaging styles and flavors include:
- Crunch: Poppin' Cotton Candy, Choco Chunk Cookie Dunk, Best Birthday Ever, Ooey Gooey S'More, and Rainbow Sprinkle Cone
- Milkshakes: Bizzy Buzzy Strawberry, Cookies & Cream Crush, Chillin' Mint Chocolate
- Tubes: Super Berry Rocket, Creamy Orange Dreamy, Cherry Set Go
- Pouches: See Ya Later Strawberry, Bunch of Bouncy Grape
Gimmies are made with natural, non-GMO ingredients, and no added thickeners, preservatives or artificial sweeteners. The brand met with parents and children around the U.S. to develop the Gimmies platform. This personal connection made it clear that good-for-you-foods like yogurt lack fun — and Chobani wanted to change that. The creation of the products was the brainchild of Chobani’s in-house creative team.