Sustainability-focused flexible packaging specialist Eco Flexibles has taken home the silver award for Sustainable Investment Project of the Year at the prestigious Environmental Packaging Awards 2025, held at London’s Kia Oval. 

The award recognizes the company’s bold investment in its purpose-built, 40,000-square-foot production supersite in Northampton—a large-scale project that has redefined what’s possible for sustainability-focused flexible packaging manufacturing in the UK. 

Simon Buswell, Director at Eco Flexibles, commented: “Winning this award is a huge honor for our team and a powerful endorsement of what we set out to achieve – proving that flexible packaging can be both genuinely recyclable and commercially viable. Our goal has always been to simplify the switch to circular packaging formats without compromise, and this recognition reinforces that our model is working perfectly.” 

Eco Flexibles’ supersite is the UK’s only integrated manufacturing facility capable of designing and producing recyclable water-based printed monopolymer and paper pouch packaging in-house. Central to the site’s capabilities is its twin installation of the Fujifilm Jet Press FP790 – a world-first outside Japan – which uses water-based digital inkjet to eliminate VOCs and dramatically reduce waste versus traditional analogue methods. 

In less than 12 months, Eco Flexibles installed a second Jet Press to meet soaring demand from brands seeking practical, circular packaging alternatives to incumbent mixed material packaging. 

The investment also includes solventless lamination and high-speed pouch conversion lines, giving the company full end-to-end control over quality, sustainability and speed to market. The Environmental Packaging Awards recognized the company’s significant investment, measurable environmental outcomes and scalability.

“This isn’t just a win for Eco Flexibles,” added Simon. “It shows the big shift happening in packaging – where sustainability is no longer an aspiration, but an operational standard. We set out to remove the complexity around recyclable flexible packaging, and this recognition shows we’re delivering on that promise.

“Our growing team has been at the heart of that journey. Their energy, expertise and commitment have driven everything we’ve built – from developing new processes to supporting our customers through the switch to circular formats. The team is one of our company’s biggest strengths; this win belongs to every one of them.”