Consumers are being forced to wade through too much clutter to find what they’re looking for. That’s why product differentiation is so critical in today’s marketplace.
Tree Top’s new look reflects heritage, focus on quality ingredients
March 5, 2014
Tree Top, a Washington-based product fruit supplier and grower-owned cooperative, has unveiled its refreshed logo and packaging designs across its product lines.
Greiner Packaging International and a closure manufacturer modify the packaging of Breitsamer honey
March 4, 2014
Breitsamer + Ulrich GmbH & Co KG from Munich are among the leading honey bottlers in Europe. Their products combine tradition and quality and are sold in glass as well as in plastic packaging.
Chateau d’Estoublon cultivates olive oil in innovative packaging
February 28, 2014
It would almost seem as if one of the most stunning Chateaux and its breathtaking 494 acres, nestled into the southern slopes of the Alpilles mountains near Provence, were just waiting for a couple with the passion, drive and commitment to excellence of Valerie and Remy Reboul to give forth the truly extraordinary fruits of its soil.
By creating a box that looks and opens like an old-fashioned oven, xpedx helped recreate the warmth of baking with grandma for the customers of Thelma’s Treats.
Weight Watchers launches Love Fibre, design by bluemarlin
February 6, 2014
Bluemarlin was briefed to develop compelling packaging design for Love Fibre that highlighted the brand’s unique proposition to offer something different and delicious in the breakfast cereal category.