Avery Dennison to Launch Decorative Linerless Solutions at Labelexpo Europe
At Labelexpo Europe 2023, Avery Dennison will launch AD LinrSave™ and AD LinrConvert™ – the first generation of decorative linerless solutions enabled by patented micro-perforation technology. These will greatly reduce label waste, decrease CO2 and water footprint whilst ensuring the functionality and shelf appeal of pressure-sensitive labels. This marks the next stage of the Avery Dennison innovation journey, enabling the industry to drive to a more sustainable and connected future. Both products will be showcased at stand 5A31 during Labelexpo, from September 11-14, in Brussels, Belgium.
“AD LinrSave™ and AD LinrConvert™ are easily integrated into existing equipment and with up to 80% more labels per roll it means more efficient runs and fewer changeovers,” Wayne Middleton, Senior Linerless Segment Lead EMENA at Avery Dennison explains. “These more sustainable linerless labels can easily and accurately be applied on a wide range of packaging types used in sectors including food and beverage, wine and spirits plus home and personal care.”