Innovia Launches Thinner Printable Films with Reduced Carbon Footprint
Innovia Films, a major producer of BOPP films, is launching RayofaceTM CPE45 (clear) and WPE45 (white). These two new label facestock films are the result of in-depth material science from Innovia scientists to produce label films that are not only naturally printable, but significantly thinner than alternative filmic label materials, like PE (polyethylene).
“In the Home and Personal Care arena, clear and white polyethylene label facestock films are routinely used, but these can be replaced by CPE and WPE, which have many advantages over them,” says Alasdair McEwen, Product Manage Labels and Graphics at Innovia Films. “CPE and WPE are approximately 40% thinner than the polyethylene films used, meaning you can use a label that is much thinner, and most importantly, using less of the planet’s scarce fossil resources. CPE also has outstanding clarity and very low haze compared to a polyethylene label, making it perfect for use on clear-on-clear applications on PET bottles.”