Submitted by Newell Rubbermaid
Prismacolor’s mission is to stimulate exploration and celebrate curiosity. The brand launched 44 more colors to fill gaps in the current portfolio. The markers are an investment for artists, so a professional feel was needed. The easily portable packaging for the 200ct set takes up 91% less space than the 156 when open and 8% when closed, and allows artists to easily remove color cubbies to work as needed.