New “Beauty Innovation & Design Award” Program Announced
The new Beauty Innovation & Design Awards (BeautyID Awards) will recognize creativity in packaging design, material and product formulation in the ever-growing beauty segment. The Awards will cover all cosmetic product categories (hair, nail, skin, color, personal care, fragrance and sustainability) across professional, prestige and mass market segments. In addition, one category is dedicated specifically to cosmetic contract manufacturing. Enrollment opens early March to the industry at large. Created by Cosmoprof North America and in collaboration with Beauty Packaging Magazine, the awards honor suppliers in the beauty industry.
“CPNA is one of the most awarded shows that recognizes indie beauty brands, which notoriously innovate with their packaging and formulation,” says Eric Z Horn, trade show director, Cosmoprof North America. “As such, it was a natural evolution to provide a platform to recognize such creativity.”
The BeautyID Award submissions will be reviewed by an esteemed panel of judges that includes representatives from: Aware Products, Badger Winters, Barney’s, Clemson University, Estee Lauder, Fashion Institute of Technology (FIT), Hatch Beauty, Mary Kay, Mintel, MSLK, Stylus, ThisThatBeauty and Walsh House. The judges will be looking for that unique combination of distinctive design and user functionality. Whether answering a demand or creating a new trend, product submission of any type are accepted. Design, branding and PR agencies as well as suppliers and product manufacturers, can all apply. However, package and/or formulation cannot be in a conceptual stage and must have been launched during April 1, 2016 to March 1, 2017.
Winners will be announced at the the celebratory Cosmprof North America event on July 10, 2017, at the Mandalay Bay Convention Center in Las Vegas. The judging panel will select one winner from each of the 11 categories as well as one Grand Award winner. In addition, an Audience Choice winner will be selected through public online voting scheduled to open late April.
“We are thrilled to provide this unique opportunity to our beloved industry and grateful to our esteemed judging panel for lending their talent,” says Daniela Ciocan, marketing director Americas, Cosmoprof. “To the participants, the opportunity to be seen and heard by these influential individuals is tremendous. However what also sets the award apart, is not only the recognition it provides, but also the unique prize package that grants winners access to tools that will assist in enhancing future creativity.”
In addition to the winners receiving a custom trophy and exposure through CPNA and Beauty Packaging Magazine market channels, we are also working with several sponsors who will provide a number of prizes to be announced throughout the course of the program.
To learn more or enter, visit: www.beautyIDawards.com.