In recent years, cell phone manufacturers are increasingly recognizing the importance of packaging as part of their branding and marketing objectives. This, in turn, is compelling packaging companies to deliver packaging solutions that help their clients' mobile brand stand out on retail shelves.

According to a recent analysis, manufacturers are annually spending over $150 billion in product packaging globally, which is bolstering the mobile phone packaging market. Market Research Reports Search Engine (MRRSE) has recently published this research, titled as "Mobile Phones Packaging Market - Global Industry Analysis and Forecast 2017-2027." The study offers a market overview and future evaluation considering major dynamics playing a significant role during the period of 2017-2027.

As per the report key highlights, the global mobile phones packaging market is predicted to demonstrate an annual growth rate of 7.4% between 2017 and 2027. At this pace, the market is expected to become worth U.S. $8.055 billion by 2027 from a value of U.S. $3.715 billion in 2016. The primary growth driver of the global mobile phones packaging market is the packaging needs of mobile handsets, charger, USB cables, headphones, manual and other complimentary accessories that are provided at the time of purchase of mobile phones.

The report further describes packaging type segments of the global mobile phones packaging market as rigid boxes, folding cartons, flexible films, insert trays, thermoformed blisters and others. By material type, it includes paperboard, molded fiber and plastics. Another key factor stoking growth of the global mobile phones packaging market analyzed by the report is the rising demand for expensive rigid boxes instead of affordable boxes such as folding cartons.

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