Brewing Company Launches Sparkling Water
Sprecher Brewing Company’s new sparkling water product line is packaged in glass to create brand differentiation with a premium, sustainable package. Ardagh Group, Glass – North America, a division of Ardagh Group, is manufacturing the 12-oz. flint (clear) glass bottles in the U.S. for Sprecher’s.
“Ardagh Group’s high-quality, attractive flint glass bottle is a key component of the high-end, above premium positioning for Sprecher’s line of all natural sparkling waters,” said Jeff Hamilton, president of Sprecher Brewing Company. “The glass bottle provides a vessel that locks in the freshness of the beverage, with the neck acting as an aroma reservoir. Upon opening and prior to drinking, consumers experience all the natural aromatics characteristic of each flavor.”
Milwaukee’s original craft brewery recently launched its all-natural line of sparkling waters at Menards, Festival Foods and Stein’s Garden & Home. The product line includes eight flavors: Fresh Cut Mango, Ripe Strawberry, Cool Cucumber, Valencia Orange, Lime Royale, Tropical Resort, Strawberry Basil and Red Raspberry – with 0 carbs, 0 calories, 0 sodium and 0 sugar. The drinks can also be used as spirits mixers.