Storytelling Wine Labels Set for Millennials Market
A clever concept for consumers to discover the backstory behind their favorite wines is set to launch with more than 100 pioneering wine brands. Winerytale, a new-generation smartphone app, let’s consumers scan wine labels with their phones to discover the stories of the people behind the wine.
The storytelling wine label concept officially launches on January 1, 2021, with more than one hundred pioneering brands from across the globe already signed on.