Sustainable Packaging is Natural Fit for Eco-conscious Beauty Brands
High-end beauty brand Innerbark chose the compostable Sulapac Nordic Collection by Quadpack and compostable labels to ensure biodegradation of their jars alongside their natural skincare product.
It’s no secret that the beauty industry creates vast amounts of plastic waste. In the US alone, almost 8 billion plastic units were manufactured just for the beauty and personal care industry in 2018. As environmental consciousness has increased, the pressure is on brands to find ways of decreasing packaging and developing more environmentally-friendly options.
However, the journey towards sustainable packaging is not without its challenges ranging from difficulties with some materials to the limitations of recycling opportunities.