STONE’s strategy focused on maximizing the opportunity to make GoNanas truly memorable, signaling something new and modern in the baking category, and creating greater impact in stores.
By integrating Chef Talks into the IBIEducate experience, attendees from across the industry will gain access to a more culturally diverse and globally relevant curriculum—enhancing collaboration and driving innovation across the baking supply chain.
Krusteaz is making it easier to shop the bake-mix aisle by introducing a new package design – one that stands apart from the existing sea-of-sameness and inspires more people to use its pancake and bake mixes.
