Coca-Cola trials ‘label-less’ packaging in UK for Sprite on-the-go bottles
Coca‑Cola will temporarily remove labels from Sprite and Sprite Zero on-the-go bottles in a limited trial of “label-less” packaging.
While existing labels are recyclable, removing them simplifies the recycling process for consumers by eliminating the need to separate the labels from the bottles. Plus, it reduces the amount of packaging material used overall.