Budweiser introduces limited-edition, handmade wooden crates and classic packaging
As if consumers needed another reason to get together with friends this holiday season, Budweiser has upped the ante on Friendsgiving by introducing a limited-edition, handmade wooden crate with 18 Budweisers and two pilsner glasses inside, all featuring authentic classic labels from 1918, 1933 and 1976.
Only 10,000 of the wooden crates – handmade by Vintage Editions in North Carolina – will be available, hitting shelves across the country.