Paul Bailie has joined leading packaging design and development company TricorBraun ( as director of business development for food and beverage packaging in the company’s Eastern regional office in Philadelphia, Pennsylvania. He will be involved in developing packaging applications for the food and beverage markets, including glass, plastic, metal and paper packaging for the dry, chilled, ambient, hot fill, pasteurized and retort markets.

“We are very excited to have an industry expert in manufacturing food and beverage packaging as a member of the TricorBraun team,” says TricorBraun executive vice president - East, Ed Logue. announcing Bailie’s appointment. “Paul not only has senior level experience in working directly with packaging manufacturers, but also with most major US food producers on some of the major product conversions to plastic that have occurred over the past 25 years. His experience will help TricorBraun exponentially expand our current position in the food and beverage market in the US.”

Bailie was previously a sales executive with Bickel’s Snack Foods, responsible for developing new products across ten brands, and prior to that was responsible for food and beverage category management for Graham Packaging, a leading global plastics blow molder. His experience includes the production of packaging in a variety of materials, including steel, glass and plastic.

Bailie is a graduate of Penn State University and a member of the Institute of Packaging Professionals.

TricorBraun Design & Innovation Group is a business unit of TricorBraun, one of North America’s leading providers of bottles, jars, and other rigid packaging components. The Group’s primary mission is to design, engineer and manage the development, production and delivery of customized rigid packaging solutions for personal care, cosmetics, healthcare, food and beverages and industrial and household chemical products. It is supported by TricorBraun’s more than 40 offices globally, holding one of the largest inventories of rigid packaging components worldwide.