Prestone Products Corporation (prestone.com), the innovation leader in cooling system products, received two major awards at the recent AAPEX 2015 show in Las Vegas: Best New Product and Best New Packaging.
AAPEX Buyers, impressed by the new technology that Prestone Triple Seal Protection Stop Leak represents, voted it Best New Product: Chemical, Lubricant & Filters. Representatives from the Association for Packaging and Processing Technologies (PPMI) also chose the Stop Leak product line for the Best New Packaging Innovation award, for packaging that demonstrates new ideas, new designs, materials or techniques and that reflects important new marketing strategies.
The new packaging was created from Prestone’s original design by leading packaging development company TricorBraun (tricorbraun.com).
“The unique 3-compartment packaging system utilizes 4 custom-molded components and enables enhanced communication of the features and benefits of the products,” saysTom Kalagher, product manager at Prestone. “The product packaging drives both consumer interest and serves as a communication tool to show the ease and effectiveness of the products.”
TricorBraun helps bring customers’ new and existing products to market efficiently as one of the packaging industry’s largest suppliers of glass and plastic containers, closures, dispensers and tubes from over 40 locations throughout North America and internationally from London, England: Guangzhou, China; Hong Kong, and Mumbai, India. The award-winning Design & Engineering Center gives our customers forward-thinking service based on consumer insight, understanding of the markets and creative solutions. In addition, advisory services range from preliminary planning, manufacturing oversight to an array of innovative warehousing and logistics programs