JavaMoji, the world’s first coffee branded with popular emojis, recently released its K-cups. Each pod will be uniquely marked with the universal symbols used in daily mobile communication around the world. Why? People love coffee, and people love emojis.
Timing could not be better for the newcomer to the coffee space. With 92% of online consumers using emojis, giant brands like Domino’s and Pepsi have recently adopted the use of emojis into colossal marketing campaigns.