While the U.S. consumer is accustomed to seeing medication in both bottles and blister packs, bottles remain the dominant format in the U.S. Alternatively, since the end of World War II, the European standard for packaging medication has shifted toward the use of blister packs. In fact, 80 percent of medications dispensed in Europe are now in blisters. In evaluating blister vs. bottles, blisters offer multiple benefits to the manufacturer, pharmacy staff, and patients. Areas of benefit include: child safety, product quality and medication adherence.
These are among the most important factors to consider for packages containing over-the-counter or prescription pharmaceutical products.