Kombucha Brand Believes in Power of Positive Addiction
Kombucha start-up FIX8 recently launched in the U.K., with brand creation by design agency B&B studio (bandb-studio.co.uk). The agency created the brand’s positioning, name, visual identity, copywriting and packaging design for the new line.
In a nod to the health benefits of kombucha, including improved digestive health and increased energy levels, the new identity for FIX8 appeals to the core kombucha consumer for whom wellness is a positive addiction, with a commitment to health trends that goes above and beyond the norm.