International design agency Studio Dumbar will become part of Dept. With this move, Dept expands its services in the field of brand identity and design. Studio Dumbar will continue to operate under its own label and management, as a member of Dept's network of agencies. 

 

Tom Dorresteijn, CEO of Studio Dumbar: "We’re delighted to be part of Dept. In our work field of visual identities and design, we’re always engaged with the core of organizations: strategy, positioning, communication. Digital transition is a key theme. With Dept, we are fully connected to the digital mainstream, which strengthens our position. Every form of online expertise is present within the group." 

 

Founded in 1977 by Gert Dumbar, Studio Dumbar designed the award-winning identities of brands such as the NS Dutch railways, the Dutch police force and Transavia. In the international design world, the name Studio Dumbar is synonymous with innovation and the agency is one of the most renowned in its domain.  

 

Paul Manuel, Dept co-founder, says: “Dept provides all the creativity, technology and expertise any organization could ever need to give shape to their digital business. In practice, we are often faced with positioning issues which we can now address even more effectively thanks to Studio Dumbar. What's more, we will be combining a vast spectrum of online and offline design knowledge.”

 

The Dept group consists of the agencies TamTam, Expand Online, a friend of mine, Second Degree and Building Blocks. With the addition of Studio Dumbar, the Dept network will expand to 375 employees, with offices in the Netherlands, the UK, the United States and Spain.