Underground Spirits gin and vodka was given a fresh new look by drinks design agency Denomination that draws on its Canberra roots and emphasizes the science behind the uniquely smooth spirits. The independent, multi-award-winning vodka and gin distillery wanted to develop its strategic brand positioning, brand identity, packaging and guidelines.
Founder and master distiller Dr. Toby Angstmann patented a new method of filtering at sub-zero temperatures—a process that was inspired by his medical and scientific background as a practitioner in obstetrics, gynecology and fertility.