With over 20 years of experience in strategy, innovation, and design, Frazier has been a creative catalyst in the Seattle and Chicago brand strategy communities, having held senior creative leadership roles for agencies including Bluedog and Anthem Worldwide. She has overseen projects for CPG brands including Coca-Cola, Kimberly-Clark, Néstle Purina, Conagra, Bayer, Kraft Heinz, Cadbury, 3M, and Beech-Nut (which was awarded a silver Penta Award and 3 structural design patents), among others.

According to David Lemley, Founder/Chief Strategist, Retail Voodoo, “Kelly’s expertise and her passion for using creative strategy to fuel brand growth will help our food and beverage clients become financial powerhouses.”

Frazier graduated with a BS in Graphic Design from the University of Wisconsin-Madison.