Toshiba America Business Solutions has named technology veteran Kerstin Woods vice president of product and solutions marketing. Woods is charged with creating and implementing expansion strategies for the company’s e-STUDIO multifunction printers, thermal barcode printers, network document solutions, point-of-sale products and Ellumina digital signage line as well as third-party hardware, software and SaaS offerings. She will also play a significant role in channel management, business development and revenue growth at Toshiba. 

Woods launched her professional career designing rockets in the aerospace industry. In addition to business consulting, she has 20 years of experience in forming global partner alliances, as well as product and solutions development and partner/product marketing for small-to-large startups and Fortune 500 companies. 

Woods most recently served as senior director of channel product marketing at Oracle, with a focus on accelerating Oracle’s cloud software revenue within the global channel ecosystem. During her tenure, she oversaw numerous product and solution launches, as well as sales enablement and go-to-market activities across Oracle’s cloud software and converged infrastructure portfolio.