Tetra Pak has now delivered more than 500 billion packages labelled with the Forest Stewardship Council (FSC) logo globally, marking a significant milestone in the company’s journey to promote responsible sourcing and contributing to a low-carbon circular economy.
With the launch of the world’s first FSC-certified Tetra Pak package with J Sainsbury in 2007, the number of cartons bearing the FSC logo increased steadily each year, accelerating in the last three years. The environment is top of mind for consumers and is expected to be an even more relevant topic in the years ahead. Tetra Pak’s recent environmental research shows that there is an ever-growing trend of consumers interested in environmental issues, one in two consumers now look for environmental logos on the products they buy.
Consumers looking for environmental logos when shopping is a growing trend, rising from 37% of consumers saying they are always and often looking for environmental logos on the products they buy in 2013, to 54% in 2019.
“Responsible sourcing is a growing area of synergy with our customers” says Igor Popovic, global account cirector for PepsiCo at Tetra Pak: “We set a roadmap towards 100% FSC-certified volumes with PepsiCo that we have completed earlier this year. These actions allow both companies to contribute to sustainable forest management and actively engage consumers in this journey.”