For brands looking to craft memorable experiences for their customers, interactive packaging is a key strategy that businesses of all sizes can employ to drive deeper connections.
For brands looking to craft memorable experiences for their customers, interactive packaging is a key strategy that businesses of all sizes can employ to drive deeper connections. Here are some formats that might make sense to apply to your own packaging design in 2024.
In 2023, the flexible packaging industry saw positive developments despite challenges for some firms. Sonoco achieved record profits, TC Transcontinental maintained stable revenues and increased earnings, and Winpak benefited from lower raw material prices, improving profit margins. The industry's consolidation trend was also evident in the Top 25 converters list for the year.
Metalvac FP is metallized paper designed for flexible packaging applications that do not require any specific barrier properties, suitable for final applications like chocolate and ice cream cone wrappers as well as other food packaging applications without barrier requirements.
The meeting will include content-rich educational sessions and great networking events.
March 15, 2024
The FPA's 74th Annual Meeting is scheduled for March 20-22, 2024, at the Loews Ventana Canyon Resort in Tucson, Arizona. The event will include educational sessions, networking events, and a talk by Rob Cotton, PepsiCo's R&D director for sustainable packaging materials, on their path to sustainable packaging compliance.
In addition to a newly designed logo, the brand's food-forward redesign is also supported by lighter packaging that will reduce its usage of packaging materials by an estimated 337,000 pounds per year over prior packaging.
Alasdair McEwen has been an experienced member of the Innovia team for over 27 years and has held various positions in the labels and packaging business units with an excellent track-record and a bevy of successful projects.
When paired with and weld-sealed to a matching PET tray, the film is designed to stay attached to the tray throughout the recycling process, reducing the risk of PET material contaminating PP and PE recycling streams.