Custom Branding

5 Ways to Reach Young Consumers with Customized Packaging

Strategies for capturing the Gen Z consumer.

June 13, 2019

For most of the past decade, consumers around the world have increasingly shifted their spending from brick-and-mortar to online stores, appreciating the convenience and immediacy of digital shopping. But that trend could be reversing as members of Generation Z begin flexing their economic muscle.

CPX20: Cannabis Products Exchange

CPX20: Cannabis Products Exchange is a unique new event spotlighting the latest in the development and production of legal cannabis edibles and beverages. This interactive two-day conference is designed to inform and inspire the ideation, innovation, research and development, manufacturing, packaging, distribution, and consumer safety of legal cannabis edibles and beverages.

Your one-stop shop for all things converting is back in 2020 with additional exhibit space! Celebrating 13 years as the only one-day expo exclusively located in the Midwest, Converters Expo unites converters of paper, film, plastics and nonwovens with industry buyers, specialists and suppliers.

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Coronavirus interrupts packaging space

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Packaging Strategies

2020 May

This issue of Packaging Strategies highlights alcohol consumption trends during coronavirus including social media engagement; how to get the best pricing for your business and your customers; when and how to automate your packaging line; a jerky snack brand redesign; the importance of flexible packaging; and the tipping point in eCommerce.

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Dave Prezzano

ARTICLES

5 Ways to Reach Young Consumers with Customized Packaging

Packaging Strategies

2020 May