S.
Pellegrino label printed with Bulgari jewels.
For a
limited time, S.Pellegrino bottles in fine dining restaurants around the
country will have a new label. The Special Edition S.Pellegrino Sparkles
with Bulgari features the image of a yellow gold necklace embellished by
brilliant cut diamonds, turquoises, amethysts and cabochon emeralds. The label is paper as is the standard bottle but with a
special metal-like treatment to give the golden effect.
The bottle design was a product
of the collaboration between the S.Pellegrino marketing team and Bulgari
creative team. The actual label was created by the Italian design agency,Paolo Castello Studio di
Grafica s.a.s.The Special Edition S.Pellegrino
Sparkles with Bulgari bottle signifies the partnership between S.Pellegrino
and Bulgari, two Italian brands that share common values of heritage, prestige,
quality, glamour, and timelessness. The two brands envision a new
interpretation of Italian lifestyle, and this new bottle mirrors their passion
for iconic items. The partnership represents a further step towards the
creation of a one-of-a-kind “Made in Italy” hallmark, bringing together
the most prestigious brands and setting the highest standard for Italian style
all over the world.
The Special Edition bottle
launched in October and will temporarily replace the standard S.Pellegrino
bottle in fine dining restaurants around the country, while supplies last.