New “drop ‘n drink” system will feature V8 beverages.
Esio Beverage Company has entered
into a strategic development agreement with Campbell Soup Company to offer
select V8 Splash beverages for the launch of the Esio Hot &
Cold Beverage System beginning in fall 2012.
The Esio Hot & Cold Beverage
System gives people the opportunity to enjoy their favorite beverage at the
touch of a button. The system includes countertop and floor stand multi-serve
beverage dispensers that conveniently offer any size (up to 108-ounces) hot and
cold drinks immediately. Esio’s patented “drop ‘n drink” E-Paks deliver
perfectly blended national brand and company-owned brand juices, sports drinks,
vitamin-enhanced fitness waters, teas and coffees.
“We are pleased to offer V8
Splash beverages through the Esio Hot & Cold Beverage System,” says
Dale Clemiss, vice president, Beverages, Campbell Soup Company. “This
innovative system gives people another convenient way to enjoy some of their
favorite beverages and provides new ways for us to reach our consumers.”
Walmart will serve as the premier
retail partner for the Esio Beverage System, available in stores this fall.
“The national retail launch of
our game-changing Esio Hot & Cold Beverage System will provide U.S
consumers with quality hot and cold ready-to-drink beverages in a single
convenient device,” says Frank Leonesio, founder and CEO of Esio Beverage
Company. “Campbell has a long-standing reputation for its high-quality,
great-tasting beverage brands, and we are delighted to partner with them to
bring consumers yet another way to enjoy their favorite V8 Splash juice