Klondike Cheese Company of Monroe, Wis. is proud to announce the launch of refreshed packaging for its Odyssey brand feta cheese.

Klondike enlisted the help of Milwaukee-based STIR Advertising & Integrated Messaging to create the new packaging for Odyssey feta cheese. The firm used Greek-inspired imagery to emphasize the authentic Greek tradition used by Klondike’s five master cheese makers.

The eye-catching new packaging is designed to appeal to customers and increase retail sales velocity.

"Our new Odyssey packaging highlight Klondike’s commitment to both state-of-the-art cheese making while remaining true to authentic recipes and tradition,” says Teena Buholzer, marketing director at Klondike Cheese Company. "We understand what our feta cheese customer likes and responds to, and we designed our Odyssey feta packaging to appeal to that demographic.”