Factors Influencing Organic Shoppers
Many factors are currently at play to influence consumers’ interest in buying organic food and beverage products. A renaissance, for instance, of the culture of food itself has brought increasing cultural focus on organic food categories, notably the fresh departments. Also, organics are still an important cue to millions of consumers for products that contribute to healthy lifestyles. Consumers often have specific shopping routines they follow when obtaining organics at different channels and retailers. For more information, visit hartman-group.com. Download full infographic below.