The Can Manufacturers Institute (CMI) is putting the metal cans strong sustainability profile front and center. CMI created an innovative, effective communication plan that demonstrates to consumers, customers and other stakeholders the positive economic and environmental impact of recycling aluminum and steel cans. The facts show that metal cans are the sustainable, circular packaging choice.
Aluminum beverage cans are the most recycled drinks package in the world, and steel foods cans are the most recycled food package in the world. The industry wants to build on these leading recycling rates. In the U.S., the recycling rate for the aluminum beverage can is 50% and the steel food can recycling rate is 71%.