It’s no secret that e-commerce is growing. The e-commerce channel itself grew 16% in 2018. With the surge of online shopping outlets, brands have opportunities to reach consumers like never before.
More than ever before, we have the ability to create experiences for our customers that not only solve their immediate problems but also leave them feeling delighted by the process.
It’s estimated that 95% of purchases will be made online by 2040. While household care brands have worked over the decades to build tight supply chains, in this new age of e-commerce, in-store packaging strategies can’t simply be replicated for e-commerce.
The packaging industry’s ever-evolving landscape — from newer technologies to changing supply chain needs — means that we, as suppliers, must keep up to speed with the trends to meet customer´s demands.
There are many variables with the potential to cause unplanned downtime, lost production or damaged product. We've identified four areas that, properly addressed, can keep your packaging line operating at capacity and maximize the return on your machinery investment.
These four packaging trends are predicted to pop up in 2020, according to Bishop Beall, VP of Sales & Business Development at Chroma Color Corporation.
The plastic protective packaging market is projected to pass 9 million tons in 2019, according to a new study. This is due to the focus of manufacturers on streamlining and optimizing plastic protective packaging, to advancements in plastic properties in line with reduced waste.
Nakpack arrived in the U.K. following a first order successfully performed for Roberson Wine. To get an idea of the resistance of the product, the brand performed a "crash test."
In the end, not everything ends up where it should with an online shipment, and there is a lot of waste involved. It’s also a problem Amazon is aware of, and is seeking to rectify by pushing its vendors to use recyclable packaging materials certified under Amazon’s Frustration-Free Packaging program.
It is obvious that the packaging world is taking sustainability in packaging — as well as operations — seriously. The numerous brands, retailers, suppliers and packaging companies that continue to change practices as well as offer lighter, recycled or reusable materials attest to it. But is it enough?