Considering the boom in boxes magically appearing on our doorsteps, brand owners should consider what this means from a customer engagement and retention perspective.
Do you need to consider the boom in e-commerce when it comes to your current packaging designs? Here is the latest on how digital is influencing packaging aesthetics.
With e-commerce sales predicted to be at an all-time high this holiday season, and online grocery orders expected to increase at least 50 percent, transporting products in a safe and efficient way is more important than ever.
We have reached the holidays — that time of year when retailers, e-commerce stores and brands go crazy with seasonal packaging, special gift sets, brand extensions and intriguing flavor options.
Each holiday season, shoppers buy more gifts online than the year before — not surprising, given continuous growth in e-commerce year-round. In December, surging residential package deliveries draw increased attention. As people notice boxes everywhere, it’s natural to wonder: Is e-commerce increasing packaging use and waste?
Subscription packaging has boomed in 2018, and it’s not just in cosmetics and male grooming products, pet food has also seen a major uplift in popularity.
Honeywell is collaborating with Fetch Robotics to provide distribution centers with autonomous mobile robots to help them more effectively fulfill growing e-commerce orders.
E-commerce has reached the grocery aisles. In fact, online grocery shopping has nearly doubled in the last year. A report by the Food Marketing Institute and Nielsen shows that 49 percent of U.S. consumers are now shopping for groceries online. And retailers from Amazon’s Whole Foods to Target, Kroger and Sam’s Club are investing in it too.
After conducting an industry leading package theft report last year, Shorr Packaging has released a 2018 report on package theft that is focused on Amazon package theft in cities across the United States. Last year, the company found that over 31 percent of all Americans had experienced package theft and it's expected to increase. In its latest report, Shorr analyzed Google search trends in the 50 largest cities across the U.S. to see where package theft is most concentrated.
E-commerce packaging is still evolving and finding its place within the online purchase loop. With new technologies streamlining checkout processes making every click count, brands are discovering the importance of packaging’s role in consumer happiness.
