The industry has experienced a lot of buzz, and even confusion, when it comes to packaging and sustainability in recent years. Schools of thought differ on the best materials to use, what happens at package end-of-life and even rigid packaging versus flexible packaging.
The availability of colored post-consumer recycled (PCR) plastic for the production of Berry Bramlage’s popular Empress Light jar means that personal care manufacturers have even more opportunities to adopt brand-enhancing packaging with a strong sustainability profile.
A program designed to expand market demand for recycled plastics has generated almost 26 million pounds of new demand for post-consumer resin (PCR), more than tripling the amount generated in the first year.