Beverage Packaging

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The explosion of e-commerce in the last decade has caused consumer packaged goods (CPG) companies to rethink day-to-day processes across their entire enterprise, according to the "Omnichannel Retail - Operating Harmoniously in an Integrated Digitally Enabled Supply Chain" white paper from PMMI, The Association for Packaging and Processing Technologies.

CPG brands can be promoted in dozens of ways. Brands even have the option of putting a sandwich board on a dog that is walked around the city. Fortunately, all of the ways to communicate with your target market can be categorized into five main channels called the “Promotional Mix.”

Coca-Cola Company will launch its first major brand launch in over a decade: “AHA”, a new flavored sparkling water brand with fizz, flavor and a little caffeine pick-me-up to Coke’s fast-growing water lineup in early 2020.

In 1978, Bill Huggins and Bill Mann founded Pretzels Inc. Based in Bluffton, Indiana, the company manufactures and distributes traditional, peanut butter-filled, flavored, seasonal and gluten-free pretzels, as well as extruded snack products, to leading grocers as well as private and national brands.

Two packaging industry trends are causing headaches for automated case packing OEMs and their customers. OEMs must advance their design strategies to keep the cost of automation affordable so customers continue to receive optimum ROI.

Graphic Packaging International (GPI) has developed KeelClip, a paperboard packaging solution for cans that offers sustainability advantages and merchandising benefits as compared to other packaging options. 

Bringing an indulgent adult treat and authentic flavors to the coffee aisle, Kraft Heinz is partnering with BAILEYS®, producer of the world's best-selling cream liqueur, to launch non-alcoholic BAILEYS ready-to-drink Cold Brew in cans. In addition, BAILEYS Roast & Ground Coffee bags and K-Cup pods will also be available.

Tropical Trade & Industries N.V., a manufacturer of food and pharmaceutical products based in Paramaribo, Suriname, was in need of in-house packaging capabilities to support its business plan to grow its presence in the Caribbean. The company turned to PACK EXPO Las Vegas in search of a solution.